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73 Percent Of Consumers Think Written Reviews Are More Crucial Than Star And Number Rankings
Online review data make it clear people aren't satisfied with ratings alone.
Client reviews make the statistics appear more genuine which is what the potential consumers are searching for. Practically a 3rd of customers say written reviews are the only function that makes them think the websites' reviews are helpful and pertinent.
Source: Fan and Fuel
60 Percent Of Customers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Google Represents 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely often'.
Source: Trust You
Only 6% Of Consumers Don't Trust Consumer Reviews At All
According to customer review data, a tremendous 19% of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
90% Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about first impressions, right?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really utilize them.
Although we now understand why consumer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
82% Of Consumers Go To Review Sites Since They Wish To Buy A Service Or An Item And Wish To Get The Facts About The Businesses Products And Services.
Users come because they have already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
More Than Half Of Consumers Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are evidently the more opinionated ones.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing consumers see. Still, users focus on other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.
Source: Statista
If A Company Takes Care Of Problems Quickly And Efficiently, 95% Of Dissatisfied Clients Will Return To A Business
Consumers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
83% Of Customers Don't Trust Advertising
The conventional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements select to take note of clients' recommendations online.
Source: Statuslabs
Reviews Published On Twitter Can Grow Online Sales By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
77% Of Customers Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars
Generally two thirds of companies have excellent and great scores. Just 5% of businesses have a ranking below three stars.
Source: Brightlocal
A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat clients well typically flourish, review sites help make sure of that.
Source: Statuslabs