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Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
60% Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than women.
Reviews and rating data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Generally 2 out of 3 businesses have excellent and good scores. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a remote second.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'extremely often'.
Source: Trust You
A Single Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated material can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.
Source: RevLocal
Clients Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, purchasing choices are made quickly.
Online reviews are certainly convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of customers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
15 Percent Of Visitors Don't Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of prospective clients will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
Due To The Fact That They Desire To Acquire A Service Or A Product And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Websites.
Review sites are locations that people go to get the facts about a service, business or product . Users come because they have actually already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews
No matter how appealing your marketing is, you still require customer reviews. There's no other way around it. Customers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Negative Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive force for users to devote more time on your site. According to online review data, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
83% Of All Younger Customers Were Asked To Post A Review Recently
Of those invited, 80% of customers did submit a review. In general, businesses have asked 66% of all customers to leave a review on their company.
Source: Brightlocal
Reviews Published On Twitter Can Grow Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo