Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Corresponding with your customers develops trust. Even something easy like responding to their reviews and comments can make them feel appreciated.

As you might expect, customers who feel this way are more willing to spend more cash with a business.

Source: Statuslabs

Google Accounts For 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

91% Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most reliable source of suggestions. Online reviews normally carry the exact same weight as guidance from family and friends.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

70 Percent Of Consumers Prefer To Learn About A Business Through Reviews And Short Articles, Instead Of Ads

Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the best method to discover the truth about a service or product.

Source: Statuslabs

61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Typically two-thirds of companies have exceptional and good ratings. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

More Than Half Of Individuals Aged 25-34 Wrote Reviews

According to Statista, the younger generations are clearly the more vocal ones.

Source: Statista

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats reveal the general appeal of a site can just presume when it comes to trust.

Source: Review Trackers

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a reaction. That's regrettable, because those businesses are losing consumers that way.

Source: Review Trackers

89% Of Clients Prefer To Read Reviews Using Their Smart Devices

Be it by means of an app or a mobile web browser, most people choose to read reviews on their cell phones.

Source: Statista

Positive Reviews Motivate 68% Of Customers To Use Local Businesses

Because the large majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do a lot of individuals read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to select a doctor or an attorney.

Young people (age 18-35) are even more likely to hire an expert based upon online reviews. Only 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase likelihood for an item with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

If They Were Asked, 77% Of Consumers Would Post A Review

More than a 35% would submit a review to educate others about their client encounter and 24% would definitely direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium