Google Accounts For 57.5% Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Customers Suggest Reviews Are A "Very Important" Factor When Picking A Solution Provider

Reviews have a huge impact on their decision when customers have to pick a service provider.

Source: DemandGenReport

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a negative or mediocre one.

Source: Brightlocal

61 Percent Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two thirds of companies have excellent and outstanding scores. Only 5% of businesses have a ranking below three stars.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

83% Of Customers Don't Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements pick to take note of clients' suggestions online.

Source: Statuslabs

Many Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users pay attention to other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

77% Of Consumers Would Definitely Give A Review If They Were Asked

More than a 35% would submit a review to notify others about their consumer experience and 24% would certainly direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

15% Of Users Don't Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15% of prospective consumers will not even think about doing business with a company they can't discover viewpoints about.

Source: Statuslabs

30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your clients creates trust. Even something like responding to their comments and reviews can make them feel valued.

As you may expect, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs

If A Business Takes Care Of Problems Rapidly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Company

Clients don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Only 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses in fact utilize them.

Although we now understand why customer reviews are so powerful, a lot of businesses obviously do not.

Source: LsaInsider

89% Of Consumers Prefer To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile internet browser, consumers prefer to read reviews on their cell phones.

Source: Statista