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74% Of Local Companies Have At A Minimum, One Google Review
One review is far from sufficient to improve your site's SERP ranking.
Looking at online scores statistics, we learnt that a business needs to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of client reviews go on without a reaction. That's regrettable, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer says. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
The Majority Of Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score in fact helps your overall rating.
According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. However, they realize the huge effect user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers expect to see some unfavorable reviews.
Source: Capterra
15 Percent Of Buyers Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of possible consumers won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really use them.
Although we now understand why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose an attorney or a doctor.
Younger people (age 18-35) are much more likely to work with an expert based on online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews
Communicating with your customers establishes trust. Even something like responding to their reviews and remarks can make them feel appreciated.
As you may anticipate, clients who feel this way are going to spend more money with a business.
Source: Statuslabs