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Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Customers
24% of US buyers consider reviews as 'incredibly influential'.
To show the importance of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
67% Of Customers Suggest Reviews Are A "Very Important" Factor When Picking A Solution Provider
Reviews have a massive impact on their decision when customers have to choose a solution provider.
Source: DemandGenReport
Google Accounts For 57.5 Percent Of All Reviews All Over The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Clients Could Spend 31% More With A Business That Has Excellent Reviews
Take notice of this fact. The better other users explain your services or product, the more cash you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
A One Star Boost In Score Can Result In A 5% To 9% Boost In Business Income
Businesses that treat clients well usually prosper, review websites help ensure of that.
Source: Statuslabs
The Typical Review Length Has Actually Gotten 65% Shorter Since 2010
In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet from twitter.
Source: Review Trackers
61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Typically two thirds of businesses have great and outstanding ratings. Just 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
72% Of Consumers Won't Take Action Unless They Read Some Reviews
No matter how eye-catching your marketing is, you still require customer reviews. There is no other way around it. Clients are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
70% Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people read many more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management statistics show a business's reputation doesn't affect just the consumers. Prospective employees likewise look at scores and read reviews.
Source: Deloitte
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact make use of them.
Although we now understand why client reviews are so effective, a lot of businesses apparently do not.
Source: LsaInsider