77% Of Consumers Would Most Likely Post A Review If They Were Asked

More than a 35% would do it to notify others about their client experience and 24% would likely direct their review to the company itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

91 Percent Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review stats place consumers' reviews as the most credible source of suggestions. Online reviews normally carry the exact same weight as recommendations from loved ones.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star score is the first thing customers see. Still, users take notice of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of United States customers.

Source: Statista

Google Represents 57.5 Percent Of All Reviews Around The Globe

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

74% Of Regional Companies Have At Least 1 Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Looking at online ratings stats, we found out that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

More youthful people understand the worth of being informed. User-generated content has an unassailable effect on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses

Considering that the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

15 Percent Of Visitors Do Not Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15% of potential customers won't even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

If A Company Makes An Effort To Solve Problems Rapidly And Effectively, 95% Of Unsatisfied Clients Will Return To A Company

Customers do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's absolutely nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

72 Percent Of Consumers Won't Take Action Before They Read Some Reviews

Regardless of how alluring your marketing is, you still need customer reviews. There is no skirting around it. Customers are still willing to hear you out, but they trust other individuals more.

Source: My Testimonial Engine