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63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review stats show the general popularity of a site can only go so far when it concerns trust.
Source: Review Trackers
The Average Review Word Count Has Become 65% Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other people, you manage to select one that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
More Than Half Of Shoppers Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
Reviews Shared On Twitter Can Help Grow Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
15% Of Customers Don't Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of prospective clients will not even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs
60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and ranking statistics show people value the viewpoint of peers more than any other material.
Source: Collective Bias
Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
Negative Reviews Can Improve Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, individuals spend more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To show the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually utilize them.
Although we now know why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Statistics reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews remain without a reaction. That's too bad, since those companies are losing customers that way.
Source: Review Trackers