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54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star ranking is the first thing customers see. Still, users pay attention to other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista
86% Of Customers Would Consider Composing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the money they invest at your business. They will be ready to share it if you give them an excellent experience.
Source: Brightlocal
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'very influential'.
To illustrate the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
83 Percent Of Clients Don't Rely On Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements select to take note of clients' suggestions online.
Source: Statuslabs
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have a massive influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.
Source: RevLocal
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact utilize them.
Although we now know why client reviews are so powerful, the majority of businesses apparently don't.
Source: LsaInsider
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of clients, who take notice of the variety of reviews is presently at 46%.
Source: Brightlocal
15% Of Clients Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15% of prospective clients won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones
Online review stats place consumers' reviews as the most reliable source of recommendations. Online reviews generally carry the exact same weight as advice from family and friends.
Source: Brightlocal
67% Of Customers Say Reviews Are A "Very Crucial" Factor When Picking A Service Provider
When customers have to choose a service provider, reviews have a massive impact on their decision.
Source: DemandGenReport
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our buying preferences.
According to social reviews data, Facebook affects the majority of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are likely to rely on a local business.
Source: RevLocal