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61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Generally two thirds of businesses have great and outstanding scores. Only 5% of companies have a score below 3 stars.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have a substantial influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% increase.
Source: RevLocal
63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
These online review stats show the basic appeal of a site can just presume when it pertains to trust.
Source: Review Trackers
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
At this present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Considering that the huge bulk of consumers check out reviews, you would want yours to be inviting to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals devote more than 5 times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.
Source: Reevoo
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. However, they understand the massive effect user rankings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
89% Of Clients Read A Companies Replies To Reviews
Not only do the majority of customers read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
When customers need to choose a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
The Majority Of People Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are clearly the more opinionated ones.
Source: Statista
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review stats position clients' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as advice from loved ones.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new vehicle and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of potential consumers won't even consider working with a business they can't discover viewpoints about.
Source: Statuslabs
Reviews Posted On Twitter Can Increase Revenues By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
82 Percent Of Customers Go To Review Sites Due To The Fact That They Want To Acquire A Service Or A Product And Want To Get The Facts About Business Products And Services.
Users come because they have currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal