30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your consumers creates trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you may expect, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

American Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals read reviews, they concentrate on various elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.

Source: Statista

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now understand why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and scores, did you know that 81% of customers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

95% Of Dissatisfied Customers Will Return To A Company If A Business Takes Care Of Problems Quickly And Effectively

Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

83 Percent Of Clients Don't Trust Advertising

The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads pick to focus on customers' suggestions online.

Source: Statuslabs

63.6 Percent Of Customers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review statistics reveal the basic popularity of a site can only go so far when it pertains to trust.

Source: Review Trackers

89% Of Individuals Want To Read Reviews On Their Mobile Phones

Be it via an app or a mobile internet browser, most people prefer to read reviews on their phones.

Source: Statista

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

More Than Half Of Customers Will Not Utilize An Organisation If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the importance of online scores. Now that news of consumer satisfaction travels this fast, keeping your consumers pleased is more crucial than ever.

57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with an ideal five star score.

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

77% Of Clients Would Definitely Submit A Review If They Were Asked

More than a 35% would submit a review to educate others about their customer experience and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to submit a review to help other individuals with their decision making process.

Source: Podium

Google Represents 57.5% Of All Reviews Throughout The World

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

73% Of Customers Think Written Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear people aren't pleased with ratings alone.

Customer reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Practically a 3rd of customers state composed reviews are the only feature that makes them think the sites' reviews are useful and appropriate.

Source: Fan and Fuel