The Majority Of Shoppers Aged 25 To 34 Published Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and score data show people value the opinion of peers more than any other content.

Source: Collective Bias

49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

Many Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

89% Of Consumers Choose To Read Reviews Using Their Cell Phones

Be it through an app or a mobile internet browser, clients prefer to read reviews on their cell phones.

Source: Statista

Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take note of this fact. The better other users describe your product and services, the more money you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to pick a legal representative or a doctor.

Young people (age 18-35) are even more inclined to work with an expert based on online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

77% Of Buyers Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

70 Percent Of Consumers Prefer To Discover A Business Via Reviews And Short Articles, Instead Of Advertisements

Ads are all well and good, but it's worth trying a different approach too. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

Just 6% Of Customers Do Not Rely On Client Reviews At All

According to consumer review statistics, a whopping 19 percent of consumers always trust online reviews and never a buy without reading reviews first.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's buyers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra