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Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses
Since the huge bulk of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
Google Accounts For 57.5% Of All Reviews Globally
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Just 6% Of Consumers Do Not Rely On Consumer Reviews At All
According to consumer review statistics, a massive 19% of consumers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats show a company's reputation doesn't impact just the customers. Prospective employees also take a look at rankings and read reviews.
Source: Deloitte
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% used online reviews to choose a medical professional or an attorney.
Younger people (age 18-35) are even more likely to employ a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
70% Of Consumers Choose To Learn About A Business Through Reviews And Articles, Instead Of Advertisements
Ads are all well and good, but it's worth attempting a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews
Corresponding with your consumers establishes trust. Even something easy like responding to their reviews and remarks can make them feel valued.
As you might anticipate, clients who feel this way are going to spend more money with a company.
Source: Statuslabs
Reviews Published On Twitter Can Improve Revenues By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are generally ads.
Source: Martech Zone
Most Best-selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
74% Of Local Companies Have At Least 1 Google Review
One review is far from sufficient to improve your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal