Negative Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review stats, individuals devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

89% Of Clients Review A Businesses Feedback To Reviews

Not only do a lot of clients read the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.

Source: Brightlocal

73 Percent Of Consumers Think Customer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with scores alone.

Written reviews make the stats appear more genuine which is what the prospective consumers are looking for. Almost a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

90 Percent Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Reviews Posted On Twitter Can Help Increase Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Clients

24% of US shoppers consider reviews as 'exceptionally influential'.

To show the significance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those very same clients are also willing to accept slower shipping times for such products.

Source: Turntonetworks

The Typical Review Length Has Become 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent

User review statistics reveal the purchase possibility for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star ranking is the first thing customers see. Still, users focus on other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.

Source: Statista

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics position clients' reviews as the most trustworthy source of recommendations. Online reviews generally carry the very same weight as suggestions from loved ones.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Usually, 142 million consumers check out Yelp each month. If you haven't claimed your free Yelp business page, this is as great a time as any.

Source: RevLocal

83% Of All Younger Shoppers Were Invited To Submit A Review Recently

Of those asked, 80% of clients did leave a review. In general, companies have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Overall two-thirds of businesses have great and awesome scores. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal