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77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that businesses ought to be continuously asking for reviews.
Source: Statuslabs
91% Of Millennials Depend On Online Reviews As Much As Friends And Family
Online review stats position clients' reviews as the most trustworthy source of suggestions. Online reviews normally bring the exact same weight as suggestions from friends and family.
Source: Brightlocal
95% Of Disappointed Customers Will Go Back To A Company If A Company Deals With Problems Quickly And Efficiently
Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website
Usually, 142 million consumers go to Yelp on a monthly basis. If you have not declared your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review stats clarify that 63% of customer reviews stay without a reply. That's regrettable, because those businesses are losing clients that way.
Source: Review Trackers
Favorable Reviews Encourage 68% Of Consumers To Use A Local Business
Considering that the huge majority of customers read reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous effect user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
67% Of Customers Claim Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a huge impact on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'always' or 'extremely often'.
Source: Trust You
Google Represents 57.5% Of All Reviews All Over The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Customers
24% of US consumers consider reviews as 'very influential'.
To show the significance of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, makers' descriptions are basically ads.
Source: Martech Zone
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show people choose to comment if they had a favorable experience, rather than a unfavorable or average one.
Source: Brightlocal
83% Of All Young Clients Were Invited To Give A Review Recently
Of those invited, 80% of customers did give a review. Overall, companies have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal