73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Rankings

Online review stats make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more genuine which is what the prospective clients are trying to find. Almost a third of consumers say written reviews are the only feature that makes them believe the websites' reviews are useful and appropriate.

Source: Fan and Fuel

74% Of Regional Businesses Have At Least 1 Google Review

One review is far from enough to improve your site's SERP ranking.

Looking at online scores stats, we found out that a company requires to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

15 Percent Of Users Don't Trust Businesses Without Online Reviews

No trust means no interactions. 15 percent of prospective consumers will not even consider doing business with a company they can't discover viewpoints about.

Source: Statuslabs

Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people know the value of being informed. User-generated material has an indisputable effect on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who take notice of the variety of reviews is presently at 46%.

Source: Brightlocal

77% Of Consumers Would Certainly Submit A Review If They Were Asked

More than a 35% would leave a review to notify others about their customer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to leave a review to help other people with their choice making process.

Source: Podium

72% Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how eye-catching your marketing is, you still require consumer reviews. There is no other way around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat clients honorably normally prosper, review websites help ensure of that.

Source: Statuslabs

A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American customers.

Source: Statista

83% Of Consumers Do Not Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to take note of customers' recommendations online.

Source: Statuslabs

Just 6% Of Customers Do Not Rely On Client Reviews At All

According to consumer review data, a massive 19% of customers constantly trust online reviews and never a make a purchase without reading reviews first.

Source: Statista

70 Percent Of Consumers Prefer To Discover A Business Through Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs