63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics show the basic appeal of a website can only go so far.

Source: Review Trackers

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise influence our buying decisions.

According to social reviews stats, Facebook impacts more than half of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

71% Of Millennials Search Consumer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to pick a lawyer or a medical professional.

Younger people (age 18-35) are much more inclined to work with a professional based on online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

If They Were Asked, 77% Of Clients Would Probably Post A Review

More than a 35% would submit a review to advise others about their consumer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to post a review to help other individuals with their decision making process.

Source: Podium

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Because They Desire To Acquire A Service Or A Product And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Visit Review Sites.

Review sites are places that customers go to get the truth about a service, business or item . Users come since they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and ranking statistics show people value the viewpoint of peers more than any other material.

Source: Collective Bias

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses actually use them.

Although we now understand why customer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or mediocre one.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

Google Accounts For 57.5 Percent Of All Reviews Worldwide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Users Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing decisions are made quickly.

Online reviews are clearly convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how captivating your marketing is, you still need consumer reviews. There is no skirting around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

Online Product Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270%

User review stats reveal the purchase probability for an item with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

Reviews Published On Twitter Can Improve Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

90% Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone