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89% Of Customers Browse A Companies Feedback To Reviews
Not only do many clients check out the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal
If A Business Manages To Solve Issues Quickly And Effectively, 95% Of Disappointed Customers Will Go Back To A Company
Clients don't expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
83 Percent Of Consumers Do Not Trust Advertising
The traditional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust advertisements choose to take note of clients' suggestions online.
Source: Statuslabs
77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
Presently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
73 Percent Of Consumers Believe Written Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Almost a third of customers say composed reviews are the only feature that makes them believe the websites' reviews are useful and pertinent.
Source: Fan and Fuel
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Profits
Businesses that treat clients well generally flourish, review websites help ensure of that.
Source: Statuslabs
Just 6% Of Customers Do Not Rely On Customer Reviews At All
According to consumer review data, a tremendous 19% of consumers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
53% Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
Reviews Shared On Twitter Can Help Boost Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
72% Of Customers Will Not Take Action Unless They Read Some Reviews
No matter how captivating your marketing is, you still need consumer reviews. There's no way around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
If They Were Asked, 77% Of Clients Would Definitely Submit A Review
More than a 35% would post a review to inform others about their client encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to give a review to assist other individuals with their choice making process.
Source: Podium
83% Of All Younger Customers Were Asked To Submit A Review Recently
Of those asked, 80% of consumers did post a review. Overall, businesses have asked 66% of all consumers to post a review on their business.
Source: Brightlocal
15 Percent Of Users Don't Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of possible consumers won't even think about working with a company they can't discover viewpoints about.
Source: Statuslabs
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone