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61% Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall 2 out of 3 businesses have good and exceptional ratings. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
86 Percent Of Customers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal
83% Of All Younger People Were Invited To Give A Review Recently
Of those asked, 80% of consumers did give a review. Overall, businesses have actually asked 66% of all customers to post a review on their business.
Source: Brightlocal
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, individuals devote more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review statistics position customers' reviews as the most trustworthy source of recommendations. Online reviews usually carry the exact same weight as recommendations from loved ones.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a physician or a legal representative.
Younger people (age 18-35) are a lot more inclined to work with a professional based on online reviews. Just 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are plainly the more opinionated ones.
Source: Statista
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
83 Percent Of Customers Do Not Trust Advertising
The standard channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust advertisements pick to focus on customers' suggestions online.
Source: Statuslabs
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of businesses actually make use of them.
Although we now know why customer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
American Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews
When people read reviews, they concentrate on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a brand-new car and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other people, you quickly choose one that works for you. That's how positive reviews convert consumers into customers.
Source: Consumer Affairs
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
74% Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your site's SERP ranking.
Taking a look at online ratings stats, we learnt that a business requires to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
82% Of Consumers Check Out Review Websites Due To The Fact That They Want To Acquire An Item Or A Service And Wish To Get The Facts About The Businesses Products And Services.
Review websites are places that customers go to get the facts about a business, service or item . Users come since they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
If They Were Asked, 77% Of Clients Would Certainly Give A Review
More than a 35% would submit a review to advise others about their client encounter and 24% would likely direct their review to the company itself.
Over a 26% would be willing to give a review to assist other individuals with their choice making process.
Source: Podium