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Many Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show people choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick a lawyer or a doctor.
Young people (age 18-35) are much more inclined to employ an expert based on online reviews. Only 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review stats show the basic appeal of a website can just go so far.
Source: Review Trackers
USA Consumers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
When people check out reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA clients.
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site
Usually, 142 million consumers go to Yelp every month. If you have not claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star rating is the first thing customers see. Still, users focus on other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA consumers.
Source: Statista
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
Reviews Published On Twitter Can Help Boost Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Generally two thirds of companies have good and exceptional scores. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review stats show user-generated material can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Clients
24% of US buyers consider reviews as 'extremely influential'.
To show the importance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such products.
Source: Turntonetworks