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95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'very frequently'.
Source: Trust You
63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the general popularity of a site can only presume when it comes to trust.
Source: Review Trackers
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are smart and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US buyers consider reviews as 'exceptionally influential'.
To highlight the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews go on without a reply. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who pay attention to the variety of reviews is presently at 46%.
Source: Brightlocal
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat consumers fairly typically succeed, review websites help make sure of that.
Source: Statuslabs
15% Of Visitors Do Not Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of potential clients won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people say about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your website, consider asking your visitors to compose one.
Source: Martech Zone
More Than Half Of Individuals Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies
More youthful people understand the value of being informed. User-generated material has an indisputable effect on customers.
They will realize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
Online Item Reviews About A Product Can Improve Its Conversion Rate By An Incredible 270 Percent
User review statistics show the purchase likelihood for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone