Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a brand-new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews remain without a reply. That's too bad, since those companies are losing clients that way.

Source: Review Trackers

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To show the significance of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those very same consumers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

Many Popular Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower ranking actually helps your overall rating.

According to consumer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get an idea of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

73 Percent Of Consumers Think Client Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the would-be clients are looking for. Nearly a 3rd of consumers state written reviews are the only function that makes them think the sites' reviews are pertinent and helpful.

Source: Fan and Fuel

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Customers Would Undoubtedly Leave A Review If They Were Asked

More than a 35% would submit a review to notify others about their customer encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would be willing to give a review to assist other individuals with their decision making process.

Source: Podium

15 Percent Of Clients Don't Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of possible clients will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

Because They Desire To Buy An Item Or A Service And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Go To Review Websites.

Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

49% Of Consumers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When clients have to choose a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport