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70 Percent Of Customers Choose To Discover A Business By Means Of Reviews And Articles, Rather Than Ads
Advertisements are all well and good, but it's worth attempting a different approach too. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally 2 out of 3 companies have exceptional and awesome scores. Only 5% of companies have a rating listed below three stars.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Expert Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to select an attorney or a medical professional.
Younger people (age 18-35) are even more likely to work with an expert based on online reviews. Only 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Selecting A Service Provider
Reviews have an enormous impact on their decision when clients have to choose a solution provider.
Source: DemandGenReport
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics show the general appeal of a website can just go so far.
Source: Review Trackers
77% Of Users Don't Rely On Reviews That Are Older Than 3 Months
Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
Reviews Published On Twitter Can Boost Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses really make use of them.
Although we now understand why consumer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management statistics indicate a business's reputation doesn't impact just the consumers. Prospective team members likewise take a look at ratings and read reviews.
Source: Deloitte
88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% increase.
Source: RevLocal