64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out customer reviews, concur that it increases their buying confidence.

Companies use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

86 Percent Of Customers Would Think About Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Taking a look at online rankings data, we discovered that a company requires to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of customers did submit a review. Overall, businesses have asked 66% of all consumers to post a review on their business.

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management statistics show a company's reputation doesn't impact simply the clients. Potential team members likewise look at ratings and take a look at reviews.

Source: Deloitte

Customers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews As Well

We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers expect to see some unfavorable reviews.

Source: Capterra

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a new car and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on one that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

If They Were Asked, 77% Of Clients Would Likely Post A Review

More than a 35% would leave a review to advise others about their customer encounter and 24% would rather direct their review to the business itself.

Over a 26% would want to post a review to assist other individuals with their choice making process.

Source: Podium

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful people know the value of being informed. User-generated material has an unassailable impact on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Just 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to client review stats, a whopping 19 percent of customers constantly rely on online reviews and never ever a buy without checking out reviews initially.

Source: Statista