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Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44% boost.
Source: RevLocal
74% Of Regional Companies Have At A Minimum, One Google Review
One review is far from sufficient to enhance your website's SERP ranking.
Taking a look at online scores data, we found out that a company requires to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a mediocre or negative one.
Source: Brightlocal
53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats prove that 63% of client reviews stay without a reaction. That's too bad, since those businesses are losing consumers that way.
Source: Review Trackers
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses really utilize them.
Although we now understand why customer reviews are so effective, a lot of businesses apparently do not.
Source: LsaInsider
Google Accounts For 57.5 Percent Of All Reviews Across The Globe
As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
American Shoppers View "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various aspects of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
83% Of All Young Customers Were Asked To Post A Review Recently
Of those invited, 80% of clients did post a review. In general, companies have asked 66% of all clients to post a review on their business.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US shoppers consider reviews as 'extremely influential'.
To show the value of online reviews and ratings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are also going to accept slower shipping times for such items.
Source: Turntonetworks
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social media which can also affect our buying decisions.
According to social reviews statistics, Facebook affects over half of users' purchase decisions.
Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz