Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

Reviews Posted On Twitter Can Improve Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

73% Of Consumers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with ratings alone.

Client reviews make the stats appear more authentic which is what the prospective clients are searching for. Almost a 3rd of consumers say written reviews are the only feature that makes them believe the websites' reviews are relevant and helpful.

Source: Fan and Fuel

72 Percent Of Clients Won't Take Action Unless They Read Some Reviews

No matter how eye-catching your marketing is, you still need consumer reviews. There is no skirting around it. Customers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US buyers consider reviews as 'very influential'.

To show the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made quickly.

Online reviews are certainly persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they invest at your business. They will be willing to share it if you give them a good experience.

Source: Brightlocal

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read many more reviews to get a better idea of how the business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers expect to see some negative reviews.

Source: Capterra

The Typical Review Length Has Become 65% Much Shorter Since 2010

As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

70% Of Customers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Ads

Ads are all well and good, however it deserves trying a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

83% Of All Younger Buyers Were Asked To Post A Review Recently

Of those invited, 80% of clients did submit a review. Overall, companies have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

83 Percent Of Consumers Don't Trust Advertising

The traditional channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take note of customers' suggestions online.

Source: Statuslabs

Only 6 Percent Of Customers Don't Rely On Customer Reviews At All

According to customer review stats, a whopping 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews.

Source: Statista