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83% Of All Younger Customers Were Invited To Submit A Review Recently
Of those asked, 80% of consumers did leave a review. In general, companies have asked 66% of all clients to give a review on their company.
Source: Brightlocal
Consumers Might Spend 31% More With A Business That Has Great Reviews
Take note of this statistic. The more detailed other users explain your services or product, the more cash you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
Only 6% Of Customers Don't Trust Customer Reviews At All
According to customer review data, a whopping 19% of consumers always trust online reviews and never a purchase without checking out reviews first.
Source: Statista
US Consumers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews
When people read reviews, they concentrate on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of US clients.
Source: Statista
61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two thirds of companies have outstanding and good scores. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, makers' descriptions are essentially advertisements.
Source: Martech Zone
One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the worth of being informed. User-generated content has an indisputable impact on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect
Data reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated content can do miracles in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read much more reviews to get a clear view of how the business is in fact doing. Don't depend upon that fact alone.
Source: Brightlocal
74 Percent Of Local Businesses Have At Least One Google Review
A single review is far from enough to improve your site's SERP ranking.
Looking at online rankings stats, we found out that a business needs to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
63.6% Of Consumers Go To Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the basic appeal of a site can only go so far when it pertains to trust.
Source: Review Trackers
70 Percent Of Consumers Prefer To Find Out About A Business Via Articles And Reviews, Instead Of Ads
Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the very best method to find the truth about a service or product.
Source: Statuslabs