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Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a brand-new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other customers, you manage to select a model that works for you. That's how favorable reviews convert customers into customers.
Source: Consumer Affairs
49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.
The share of customers, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
86% Of Customers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
90% Of Users Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the vast bulk of customers check out reviews, you'd want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Published On Twitter Can Improve Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews remain without a reply. That's regrettable, since those businesses are losing customers that way.
Source: Review Trackers
77% Of Consumers Don't Trust Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
A Lot Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to client rating stats, conversion rates start to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the general appeal of a site can only go so far.
Source: Review Trackers
89% Of Clients Browse A Companies Replies To Reviews
Not only do most individuals check out the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars
Generally two-thirds of companies have outstanding and great rankings. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Software Application Reviews Influence Over 98% Of All Buyers
18 percent of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
If They Were Asked, 77% Of Consumers Would Most Likely Leave A Review
More than a 35% would leave a review to notify others about their client encounter and 24% would undoubtedly direct their review to the business itself.
Over a 26% would want to leave a review to help other individuals with their decision making process.
Source: Podium
67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider
When customers need to select a solution provider, reviews have a huge effect on their decision.
Source: DemandGenReport
95% Of Dissatisfied Consumers Will Go Back To A Business If A Business Deals With Problems Quickly And Efficiently
Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats reveal to us precisely how much more.
Source: Martech Zone
73% Of Consumers Believe Consumer Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear individuals aren't satisfied with scores alone.
Customer reviews make the stats appear more genuine which is what the would-be customers are trying to find. Nearly a third of customers say composed reviews are the only feature that makes them think the sites' reviews are useful and appropriate.
Source: Fan and Fuel