Software Application Reviews Impact Over 98% Of All Buyers

18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

77% Of Consumers Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would leave a review to advise others about their customer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Generally 2 out of 3 companies have good and exceptional ratings. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's consumers are wary and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Only 6 Percent Of Customers Do Not Trust Customer Reviews At All

According to client review stats, a whopping 19% of customers constantly trust online reviews and never ever a buy without reading reviews first.

Source: Statista

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review stats position customers' reviews as the most reliable source of recommendations. Online reviews normally carry the very same weight as guidance from friends and family.

Source: Brightlocal

90% Of Consumers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Considering that the vast bulk of customers read reviews, you would want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Just 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies in fact make use of them.

Although we now know why customer reviews are so powerful, a lot of businesses obviously do not.

Source: LsaInsider

15% Of Consumers Don't Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of possible clients won't even think about doing business with a business they can't find viewpoints about.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users pay attention to other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

73 Percent Of Consumers Believe Customer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the stats appear more genuine which is what the prospective customers are looking for. Almost a 3rd of customers say written reviews are the only function that makes them think the sites' reviews are beneficial and relevant.

Source: Fan and Fuel

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review statistics show the basic popularity of a website can only go so far when it pertains to trust.

Source: Review Trackers