60% Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and ranking data reveal people value the opinion of peers more than any other material.

Source: Collective Bias

Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Buying choices are made rapidly.

Online reviews are clearly persuasive, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

89% Of Consumers Browse A Companies Responses To Reviews

Not only do most shoppers check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Given that the vast bulk of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from sufficient to improve your site's SERP ranking.

Taking a look at online scores stats, we learnt that a business requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Overall two-thirds of companies have outstanding and good scores. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

98% Of Yelp's Browsers Bought From A Business They Discovered On The Website

Usually, 142 million customers visit Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you offer them an excellent experience.

Source: Brightlocal

15% Of Customers Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15% of possible consumers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

83% Of All Young People Were Invited To Leave A Review Recently

Of those invited, 80% of clients did give a review. In general, businesses have asked 66% of all clients to give a review on their business.

Source: Brightlocal

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review statistics position customers' reviews as the most credible source of suggestions. Online reviews typically carry the exact same weight as recommendations from family and friends.

Source: Brightlocal

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs