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53% Of Consumers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review statistics reveal that 63% of customer reviews remain without a response. That's too bad, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise affect our purchasing preferences.
According to social reviews statistics, Facebook affects over half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are more likely to trust a local business.
Source: RevLocal
The Average Review Word Count Has Gotten 65% Shorter Since 2010
At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals devote more than five times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
74% Of Local Companies Have At Least 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online ratings statistics, we learnt that a company requires to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star ranking is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs
People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. Therefore, buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
70% Of Consumers Choose To Discover A Business Through Reviews And Posts, Instead Of Advertisements
Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website
Usually, 142 million customers go to Yelp on a monthly basis. If you have not declared your totally free Yelp business page, this is as excellent a time as any.
Source: RevLocal
83% Of All Younger Clients Were Asked To Post A Review Recently
Of those invited, 80% of customers did give a review. In general, businesses have asked 66% of all consumers to give a review on their business.
Source: Brightlocal
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone