Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews stats, Facebook affects the majority of users' purchase decisions.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

70% Of Customers Choose To Learn About A Business By Means Of Posts And Reviews, Instead Of Ads

Advertisements are all well and good, but it's worth attempting a different approach too. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

83% Of All Younger Shoppers Were Asked To Give A Review Recently

Of those invited, 80% of clients did give a review. Overall, companies have actually asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to pick a physician or an attorney.

Young people (age 18-35) are a lot more inclined to employ an expert based on online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

53% Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

89% Of Consumers Read A Businesses Responses To Reviews

Not only do the majority of customers read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

98% Of Yelp's Browsers Bought From A Business They Found On The Site

Typically, 142 million consumers go to Yelp every month. If you have not claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

Reviews Shared On Twitter Can Increase Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

The Majority Of Best Selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from adequate to enhance your website's SERP ranking.

Taking a look at online rankings data, we found out that a company requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal