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88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats show a company's reputation doesn't impact simply the customers. Potential employees also take a look at rankings and read reviews.
Source: Deloitte
73% Of Customers Think Customer Reviews Are More Important Than Star And Number Rankings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more genuine which is what the prospective customers are looking for. Almost a third of customers state composed reviews are the only feature that makes them think the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
90 Percent Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
70% Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read many more reviews to get a better idea of how business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to buy a brand-new vehicle and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews convert customers into clients.
Source: Consumer Affairs
A Lot Of Best Selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to consumer rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
83 Percent Of Consumers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust advertisements choose to take notice of customers' suggestions online.
Source: Statuslabs
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous effect user ratings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some negative reviews.
Source: Capterra
The Majority Of Customers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
89% Of Consumers Read A Businesses Reactions To Reviews
Not only do many individuals read the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose an attorney or a medical professional.
Young people (age 18-35) are even more inclined to employ a professional based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone