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If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Many Best Selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to client rating statistics, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Clients Could Spend 31 Percent More With A Business That Has Excellent Reviews
Pay attention to this statistic. The better other users describe your product and services, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
15 Percent Of Customers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of potential customers will not even consider working with a business they can't find viewpoints about.
Source: Statuslabs
89% Of Customers Prefer To Read Reviews On Their Smart Devices
Be it via an app or a mobile web browser, clients choose to read reviews on their mobile phones.
Source: Statista
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers
24% of US consumers consider reviews as 'incredibly influential'.
To illustrate the importance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those exact same customers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
70 Percent Of Customers Choose To Discover A Business Through Reviews And Posts, Rather Than Ads
Advertisements are all well and good, however it deserves trying a different approach too. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals know the value of being informed. User-generated content has an unassailable impact on customers.
They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
Just 6% Of Customers Don't Trust Client Reviews At All
According to consumer review stats, a massive 19% of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
More Than Half Of Shoppers Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are apparently the more vocal ones.
Source: Statista
83% Of All Younger People Were Asked To Submit A Review Recently
Of those invited, 80% of clients did give a review. In general, businesses have asked 66% of all clients to give a review on their company.
Source: Brightlocal
83 Percent Of Clients Don't Trust Advertising
The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust advertisements select to take notice of clients' suggestions online.
Source: Statuslabs
A Single Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in terms of conversions.
A single review can have a substantial effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz