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Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
89% Of Clients Read A Companies Replies To Reviews
Not only do the majority of shoppers read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat consumers well usually flourish, review websites help make sure of that.
Source: Statuslabs
53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats prove that 63% of consumer reviews go on without a response. That's regrettable, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a doctor or a legal representative.
Young people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Only 19% of millennials will consider hiring a lawyer without any.
Source: Thomson Reuters
72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews
Regardless of how tempting your marketing is, you still need customer reviews. There's no other way around it. Customers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics reveal the basic popularity of a website can just go so far.
Source: Review Trackers
77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
30% Of Clients Feel Favorable To A Business Which Responds To Online Reviews
Communicating with your consumers builds their trust. Even something like reacting to their reviews and remarks can make them feel valued.
As you may expect, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Since the large majority of consumers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics
Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social media reviews data, Facebook impacts more than half of users' purchase decisions.
Facebook reviews statistics reveal that 4 out of 5 users are more likely to trust a local business if it has positive reviews.
Source: RevLocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
Google Represents 57.5 Percent Of All Reviews Around The World
Google remains in the lead here, followed by Facebook as a remote second.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
15 Percent Of Users Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of potential clients won't even consider doing business with a company they can't find viewpoints about.
Source: Statuslabs