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Google Accounts For 57.5% Of All Reviews World Wide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing customers see. Still, users focus on other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a brand-new automobile and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you quickly pick one that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs
The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a negative or mediocre one.
Source: Brightlocal
The Majority Of Consumers Aged 25-34 Published Reviews
According to Statista, the more youthful generations are purportedly the more vocal ones.
Source: Statista
Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase likelihood for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
Majority Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Rating
This stat is among numerous that illustrate the importance of online ratings. Now that news of consumer fulfillment travels this quick, keeping your clients pleased is more crucial than ever.
57% of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11% looked only for companies with a best five star ranking.
Source: Brightlocal
77% Of Individuals Don't Trust Reviews That Are Older Than Three Months
Consumers don't care how great your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies need to be constantly requesting reviews.
Source: Statuslabs
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% used online reviews to select a medical professional or a legal representative.
Younger people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
USA Consumers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses really use them.
Although we now understand why client reviews are so powerful, many businesses apparently don't.
Source: LsaInsider