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Only 6% Of Customers Do Not Trust Customer Reviews At All
According to customer review statistics, a whopping 19% of consumers always trust online reviews and never ever a make a purchase without reading reviews.
Source: Statista
89% Of Customers Read A Businesses Feedback To Reviews
Not only do most clients read the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.
Source: Brightlocal
70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out many more reviews to get a better idea of how the business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our buying preferences.
According to social media reviews data, Facebook impacts over half of users' purchase choices.
Facebook reviews statistics expose that 4 out of 5 users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies question the integrity of online reviews. However, they understand the huge effect user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Customers Might Spend 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users explain your service or product, the more money you can charge and customer review stats reveal to us exactly how much more.
Source: Martech Zone
Because They Want To Buy A Service Or A Product And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Sites.
Users come since they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
Reviews have a huge impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
86 Percent Of Customers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide an excellent experience, they will be willing to share it.
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Almost a third of consumers state composed reviews are the only function that makes them think the sites' reviews are pertinent and useful.
Source: Fan and Fuel
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the basic appeal of a site can only go so far.
Source: Review Trackers
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.
Source: Capterra