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Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the value of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those exact same customers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and want the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
73 Percent Of Consumers Think Written Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the would-be customers are looking for. Almost a third of consumers say composed reviews are the only feature that makes them believe the sites' reviews are beneficial and appropriate.
Source: Fan and Fuel
Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review statistics reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can also affect our purchasing preferences.
According to social media reviews statistics, Facebook impacts the majority of users' purchase decisions.
Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business if it has favorable reviews.
Source: RevLocal
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
15% Of Buyers Do Not Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15% of potential customers won't even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
52% Of Customers Trust A Product More If It Has Negative Reviews Also
We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. People expect to see some negative reviews.
Source: Capterra
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select a lawyer or a physician.
Younger people (age 18-35) are even more inclined to work with an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies really use them.
Although we now understand why consumer reviews are so effective, the majority of businesses obviously don't.
Source: LsaInsider
Half Of All Millennial's "Always" Check Out Online Reviews For Companies
More youthful individuals understand the value of being informed. User-generated content has an unassailable influence on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are various though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
86 Percent Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you offer them a great experience.
Source: Brightlocal
67% Of Consumers Say Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
Reviews have a massive impact on their decision when consumers have to choose a solution provider.
Source: DemandGenReport
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in terms of conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent increase.
Source: RevLocal