Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a negative or mediocre one.

Source: Brightlocal

70 Percent Of Consumers Prefer To Learn About A Business Via Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

If They Were Asked, 77% Of Customers Would Definitely Submit A Review

More than a 35% would leave a review to advise others about their client experience and 24% would probably direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their choice making process.

Source: Podium

Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the maker says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the enormous effect user scores have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the exact same weight as advice from friends and family.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use A Service

This stat is among many that highlight the importance of online scores. Now that news of customer satisfaction travels this fast, keeping your customers delighted is more crucial than ever.

57 percent of customers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for companies with an ideal five star score.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a new car and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to select one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and ranking data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'very often'.

Source: Trust You

15 Percent Of Visitors Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of potential customers will not even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

Negative Reviews Can Improve Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo