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53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats clarify that 63% of consumer reviews stay without a reaction. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
74% Of Local Companies Have At Least 1 Google Review
One review is far from enough to improve your site's SERP ranking.
Taking a look at online scores statistics, we learnt that a company needs to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
The Majority Of Individuals Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are seemingly the more opinionated ones.
Source: Statista
30% Of Customers Feel Favorable To A Company Which Answers Online Reviews
Communicating with your consumers creates trust. Even something as basic as responding to their comments and reviews can make them feel valued.
As you might anticipate, clients who feel this way are ready to spend more cash with a company.
Source: Statuslabs
89% Of Individuals Choose To Read Reviews Using Their Mobile Phones
Be it by means of an app or a mobile internet browser, people young and old prefer to read reviews on their mobile devices.
Source: Statista
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
82% Of Customers Check Out Review Sites Due To The Fact That They Wish To Purchase A Service Or An Item And Wish To Get The Truth About Business Products And Services.
Users come because they have currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.
Source: RevLocal
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Picking A Service Provider
When consumers need to choose a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review stats place consumers' reviews as the most credible source of recommendations. Online reviews usually bring the same weight as suggestions from loved ones.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Considering that the huge bulk of consumers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
USA Shoppers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American clients.
Source: Statista
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People expect to see some negative reviews.
Source: Capterra
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'extremely frequently'.
Source: Trust You
Google Accounts For 57.5 Percent Of All Reviews World-wide
As can be expected, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers