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91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the huge effect user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users take note of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.
Source: Statista
74% Of Local Companies Have At Least 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Looking at online ratings data, we found out that a business needs to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats prove that 63% of client reviews go on without a reaction. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
89% Of Clients Choose To Read Reviews Using Their Smartphones
Be it via an app or a mobile internet browser, individuals choose to read reviews on their smart phones.
Source: Statista
More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website
Normally, 142 million consumers visit Yelp monthly. If you have not declared your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Just 6% Of Customers Do Not Rely On Client Reviews At All
According to customer review stats, a whopping 19 percent of customers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
77% Of Customers Do Not Trust Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs
88% Of Executives Regard Reputation Risk As A Leading Business Issue
Reputation management stats indicate a business's reputation doesn't affect simply the consumers. Potential employees also take a look at ratings and read reviews.
Source: Deloitte