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95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'really often'.
Source: Trust You
82% Of Consumers Check Out Review Sites Due To The Fact That They Wish To Acquire An Item Or A Service And Wish To Get The Truth About Business Products And Services.
Users come due to the fact that they have already formed a purchase decision. The majority of them (89%) purchase within a week of their visit.
Source: RevLocal
30% Of Customers Feel Comfortable With A Business Which Reacts To Online Reviews
Staying connected with your clients builds their trust. Even something like responding to their reviews and remarks can make them feel appreciated.
As you might expect, clients who feel this way are going to spend more cash with a business.
Source: Statuslabs
61% Of Local Businesses Have An Average Score Of 4 To 5 Stars
Generally two-thirds of businesses have great and exceptional rankings. Only 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
89% Of Customers Want To Read Reviews On Their Cell Phones
Be it via an app or a mobile web browser, everyday people prefer to read reviews on their cell phones.
Source: Statista
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review stats position consumers' reviews as the most reliable source of suggestions. Online reviews generally carry the exact same weight as advice from family and friends.
Source: Brightlocal
63.6% Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the basic popularity of a site can only go so far.
Source: Review Trackers
89% Of Consumers Read A Businesses Responses To Reviews
Not only do a lot of clients check out the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews remain without a reply. That's too bad, since those businesses are losing customers that way.
Source: Review Trackers
Google Accounts For 57.5 Percent Of All Reviews World Wide
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user scores have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
72 Percent Of Customers Won't Take Action Before They Read Some Reviews
Irrespective of how enticing your marketing is, you still require client reviews. There's no skirting around it. Consumers are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Negative Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive force for users to devote more time on your website. According to online review data, people devote more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Software Application Reviews Impact Over 98 Percent Of All Buyers
18 percent of software buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra